Media Exposure
WXIA TV
WXIA TV – 6 spots
WATL – 22 spots
BounceTV – 40 spots
Will have an unduplicated reach of 235,970 for person 18 plus
Will Reach 123,600 person 18 plus 3 or more times
Schedule Date- 7/25/2017-8/5/2017
Billboard – 4 weeks – June -July
Direct Mail – 100,000 6×9 oversize post cards will be mailed starting May- July